# Flygen

> Flygen helps next-gen companies identify where AI, product and design can create the most value, then turn those opportunities into products, experiences and systems that perform.

Flygen (Flygen Lab s.r.o.) is a strategy, design, AI and engineering studio working from Prague, Copenhagen, Paris and remotely. AI expands possibility. Judgment creates value.

## Services

- [All services](https://www.flygen.co/services): overview of every Flygen service
- [Product & Strategy](https://www.flygen.co/services/product-strategy): We find where the real value is, define the product and shape a roadmap your team can commit to.
- [Branding & Strategy](https://www.flygen.co/services/branding-strategy): We define what makes you different and build an identity that carries it consistently across every touchpoint.
- [Design & Development](https://www.flygen.co/services/design-development): We turn your idea into a high-performing product with a clear user experience, scalable architecture and a go-to-market foundation.
- [Go-to-Market & Growth](https://www.flygen.co/services/go-to-market-growth): We sharpen your positioning and messages, plan the launch and build a website that converts, then measure what works and keep improving it.
- [AI & Agentic Systems](https://www.flygen.co/services/ai-agentic-systems): We find where AI changes the economics of your business, then design and build agents and workflows that hold up in production.
- [Digital Transformation](https://www.flygen.co/services/digital-transformation-workshops): We map where digital and AI will change how your company works, then run hands-on workshops that turn the plan into new habits across your teams.

## Prices

In EUR, excluding VAT. Every project starts with a conversation.

- [Product & Strategy](https://www.flygen.co/services/product-strategy#pricing) — Product Strategy Workshop €600 (start here), Discovery Sprint €3,900, Product Strategy individual; excl. VAT
- [Branding & Strategy](https://www.flygen.co/services/branding-strategy#pricing) — Brand Strategy Workshop €600 (start here), Brand Positioning Sprint €3,500, Brand Identity individual; excl. VAT
- [Digital Transformation](https://www.flygen.co/services/digital-transformation-workshops#pricing) — Strategy Workshop €600 (start here), Workshop Day €1,900, Transformation Programme individual; excl. VAT
- Free 30-minute consultation, for every service. A free 30-minute call to talk through what you need and which package fits, before you commit to anything. Email lucie@flygen.co with the subject "Free consultation — <service>".

## Case studies

- [All work](https://www.flygen.co/work): selected projects, filterable by service and industry
- [FK Jablonec](https://www.flygen.co/work/fk-jablonec): Jablonec never falls far from the tree.
- [Movido](https://www.flygen.co/work/movido): A physio programme for the days between appointments.
- [INIT](https://www.flygen.co/work/init): Engineering intelligence for the industries that build the world.
- [Penta Real Estate](https://www.flygen.co/work/penta): Automating apartment specification sheets.
- [Halali](https://www.flygen.co/work/halali): Evolution, not revolution. A new identity built on existing trust.
- [Motionshift](https://www.flygen.co/work/motionshift): Unlocking AI-powered video & animation.
- [LEGO](https://www.flygen.co/work/lego): An event app for LEGO, mapped before anyone drew a screen.
- [Liga žen](https://www.flygen.co/work/liga-zen): Step into the light of the game.
- [Amass](https://www.flygen.co/work/amass): AI research for life sciences, with every claim traced to its source.
- [AOBP](https://www.flygen.co/work/aobp): Enabling expertise for a safer future.
- [Heirloom](https://www.flygen.co/work/heirloom): Making it simple to save a family memory.
- [Northouse](https://www.flygen.co/work/northouse): Real estate for multigenerational living.
- [Equestrian Center Zduchovice](https://www.flygen.co/work/ecz): Where flying on a horse is possible.
- [Talentiqa](https://www.flygen.co/work/talentiqa): Giving AI superpowers to HR departments.
- [AutoOpat](https://www.flygen.co/work/autoopat): Finding the right car, made simple.
- [Nij Clinics](https://www.flygen.co/work/nij): Bringing life to light.
- [iO Partners](https://www.flygen.co/work/io-partners): One property platform for four countries.
- [JNT Digital](https://www.flygen.co/work/jnt): Connect deep manufacturing expertise with engineering excellence.
- [MEDDI](https://www.flygen.co/work/meddi): The future of borderless healthcare.
- [Newton](https://www.flygen.co/work/newton): Software to create and customise betting platforms.
- [La-Bohème](https://www.flygen.co/work/la-boheme): Conferences, events and travel with a touch of magic.
- [Lootbit](https://www.flygen.co/work/lootbit): Step into the Web3 AI social world of fun and finance.

## Thinking

- [All thinking](https://www.flygen.co/thinking): perspectives, playbooks and signals, filterable by type and topic
- [Are humans always in the loop?](https://www.flygen.co/thinking/are-humans-always-in-the-loop) — Perspective · AI, Product · 2026-09-18: Approving every step feels safe but only slows the agent down. Decide which actions a person must own, and design the system around those.
- [Your AI pilot worked. Why isn't it in production?](https://www.flygen.co/thinking/your-ai-pilot-worked-why-isnt-it-in-production) — Playbook · AI, Technology · 2026-09-18: A pilot proves the model can do the task. Production needs five things the pilot was allowed to skip.
- [AI adoption: getting the whole company on board](https://www.flygen.co/thinking/everyone-uses-ai-differently) — Playbook · AI, Product · 2026-09-18: Most people already use AI at work, each in their own way. Adoption starts when a team agrees on shared workflows and a shared idea of good.
- [Where go-to-market breaks for a good product](https://www.flygen.co/thinking/great-product-not-enough-customers) — Playbook · Growth, Brand · 2026-09-18: When a good product doesn't sell, the product is rarely the cause. Go-to-market breaks at one of five points, and each one can be checked in a week.
- [Rebrand strategy: what to keep, what to change](https://www.flygen.co/thinking/what-a-rebrand-should-keep) — Perspective · Brand, Design · 2026-09-18: A rebrand for a new audience fails when it throws away what the existing customers trust. Decide what to keep before you design what is new.
- [Test the riskiest assumption first.](https://www.flygen.co/thinking/test-the-riskiest-assumption-first) — Playbook · Product, Research · 2026-09-18: AI makes a convincing prototype cheap. Aim it at the one assumption that would sink the product if it were wrong.

## Tools

- [All tools](https://www.flygen.co/tools): free tools from the way Flygen works
- [AI Opportunity Scorecard](https://www.flygen.co/tools/ai-opportunity-scorecard): Ten questions about one task. You see the verdict, the best mode and the human role straight away. Free. The full result arrives by email.
- [AI Product Quality Canvas](https://www.flygen.co/tools/ai-product-quality-canvas): Eight boxes that pin down what an AI feature should do, how it fails and how you will know it works. Free to use, no email needed. Email it to yourself to keep it.

## Contact

- Email: lucie@flygen.co
- Website: https://www.flygen.co/
- LinkedIn: https://www.linkedin.com/company/flygen/
- Instagram: https://www.instagram.com/flygen_lab/